Show a funnel and exactly where people drop off. Export as PNG, SVG, GIF or MP4.
Free to try · No design skills · Ready in about two minutes
Overview
A funnel chart visualises how a number shrinks as people move through the stages of a process, visitors to signups to activated to paid. Each stage is a band, and because each band is narrower than the one above, the drop-off between steps is impossible to miss. It answers the question every growth and sales team asks: where are we losing people?
The funnel works because it shows two things at once: the absolute count at each stage, and the shape of the leakage. A funnel that pinches sharply at one step points straight at the bottleneck. That is far more persuasive than the same numbers in a table.
Reochart animates each stage narrowing into the next, so a conversion story unfolds step by step, ideal for a growth update, a sales review or a fundraising deck. Export as MP4, GIF, PNG or SVG, on your own brand on Pro.
How it works
Stages are listed top to bottom from the largest count to the smallest, and each band's width is drawn in proportion to its value. The step-to-step narrowing is the drop-off, and the percentage that survives each step is the conversion rate.
Order matters: a funnel assumes each stage is a subset of the one above it. If your stages are not sequential (they do not feed into each other), a bar chart is the honest choice instead.
Examples
Real charts made in Reochart, each with its own data and theme. Hover to play the animation.
Good fit
Reach for something else
Compare
Funnel vs the alternatives.
| Chart type | Best for | Avoid when |
|---|---|---|
| Funnel | Drop-off through sequential stages | Non-sequential categories |
| Bar / column | Comparing independent stage counts | Emphasising step-to-step loss |
| Waterfall | What added and subtracted to a total | Simple top-to-bottom conversion |
| Horizontal bar | Ranked stage counts | Showing the narrowing flow |
Your data
One row per stage, ordered widest (top) to narrowest (bottom). Paste from a sheet or import a CSV. 3 to 6 stages reads best.
| Stage | Value |
|---|---|
| Visitors | 12000 |
| Signups | 4200 |
| Activated | 2100 |
| Paid | 640 |
Step by step
Drop your numbers in, or import a CSV.
Choose the chart, theme and animation speed.
Tune colours, labels and add your brand.
Download MP4, GIF, PNG or SVG.
Best practices
Watch out
A funnel implies each stage flows from the last. If they do not, it misleads, use a bar chart.
If a lower stage is bigger than an upper one, the metaphor breaks. Re-check the data or pick another chart.
Beyond about six, bands get thin and the story is lost. Group minor steps.
The drop-off is the point. Show the count, and ideally the conversion percentage, at each step.
Why Reochart
FAQ
A chart that shows the count at each stage of a sequential process as narrowing bands, making the drop-off between steps obvious.
A label and a value for each stage, ordered from the widest (top) to the narrowest (bottom).
When the stages are not sequential (one does not feed the next) or when a later stage can exceed an earlier one. Use a bar chart instead.
A funnel shows how a count shrinks through stages. A waterfall shows how positive and negative changes build to a total, like a profit bridge.
Yes. Charts animate by default, and you can export the animation as an MP4 or GIF, or grab a static PNG or SVG if you prefer.
Yes. Pro exports a crisp, scalable SVG vector, alongside MP4, GIF and PNG. Every export renders at 1080p.
Yes. The free plan lets you make every chart type and export an animated MP4 with a small watermark, no card needed. Pro removes the watermark and adds GIF and SVG, your brand colours and logo, longer videos and CSV import.
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