Plot items across two axes in four quadrants. Export as PNG, SVG, GIF or MP4.
Free to try · No design skills · Ready in about two minutes
Overview
A 2x2 matrix plots items against two dimensions and splits the space into four quadrants. It is the classic consulting framework, effort versus impact, risk versus reward, price versus quality, and it works because two axes are enough to turn a messy comparison into a clear recommendation: this quadrant is where you want to be.
The power of the format is that it forces a point of view. Placing each item by its two values does more than describe; it sorts everything into 'do this', 'avoid that', 'quick win' or 'big bet'. That is why a 2x2 lands so well in a strategy deck, the quadrants carry an argument, not just data.
Reochart drops each item into place by its X and Y values, labels both axes and draws the quadrant lines, so a framework looks sharp enough for a client deck without any fiddling. Export as MP4, GIF, PNG or SVG, on your brand on Pro.
How it works
Each item has an X value (its position left to right) and a Y value (bottom to top), plus a label. Reochart positions every item in the plane, names both axes and divides the space into four quadrants so the groupings are obvious.
Use a consistent scale for each axis (say 1 to 10) so positions are comparable, and keep the item count modest so labels do not collide. The quadrant an item lands in is the whole message.
Examples
Real charts made in Reochart, each with its own data and theme. Hover to play the animation.
Good fit
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Compare
2x2 matrix vs the alternatives.
| Visual | Best for | Avoid when |
|---|---|---|
| 2x2 matrix | Positioning on two dimensions | A single-dimension ranking |
| Bar / lollipop | Ranking on one dimension | Two-axis positioning |
| Scatter plot | Many points, two continuous axes | A simple four-quadrant story |
| Line chart | A trend over time | A snapshot comparison |
Your data
One row per item: a label, an X value and a Y value, plus a name for each axis. Use a consistent scale (like 1 to 10) so positions compare.
| Item | X | Y |
|---|---|---|
| Us | 4 | 9 |
| Northstar | 9 | 8 |
| Cohort | 6 | 6 |
| Vertex | 2 | 5 |
Step by step
Drop your numbers in, or import a CSV.
Choose the chart, theme and animation speed.
Tune colours, labels and add your brand.
Download MP4, GIF, PNG or SVG.
Best practices
Watch out
Too many items turn the plane into a tangle of text. Trim to the players that matter or group the rest.
If both axes measure almost the same thing, items line up on a diagonal and the quadrants say nothing. Choose genuinely independent dimensions.
Eyeballing positions makes the matrix arbitrary. Score every item on the same scale so placements are defensible.
Some decisions have three or four real factors. A 2x2 is a simplification, name it as one rather than pretending it is the whole picture.
Why Reochart
FAQ
A chart that positions items by two variables (X and Y) into four quadrants, used for positioning, prioritisation and comparison.
A label and an X and Y value for each item, plus a name for each axis. A consistent scale like 1 to 10 keeps positions comparable.
Enough to make the comparison, but few enough that labels do not overlap, usually a handful. Group or trim a long list.
A 2x2 is a simplified, quadrant-led version for strategy. A scatter plot suits many points on two continuous axes where the quadrants are not the point.
Yes. Charts animate by default, and you can export the animation as an MP4 or GIF, or grab a static PNG or SVG if you prefer.
Yes. Pro exports a crisp, scalable SVG vector, alongside MP4, GIF and PNG. Every export renders at 1080p.
Yes. The free plan lets you make every chart type and export an animated MP4 with a small watermark, no card needed. Pro removes the watermark and adds GIF and SVG, your brand colours and logo, longer videos and CSV import.
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